CHANNELS

CHANNEL PROVIDERS POLICIES & TERMS OF USE

Business Verification: https://developers.facebook.com/docs/development/release/business-verification
Display Name Guidelines: https://www.facebook.com/business/help/757569725593362
Unauthorized use of automated or bulk messaging on WhatsApp

Utility Conversation: Facilitate a specific, agreed-upon request or transaction or update to a Target Audience about an ongoing transaction, including post-purchase notifications and recurring billing statements
Authentication Conversation: Enable businesses to authenticate Target Audience with one-time passcodes, potentially at multiple steps in the login process (e.g., account verification, account recovery, integrity challenges)
Marketing Conversation: Include promotions or offers, informational updates, or invitations for Target Audience to respond / take action. Any conversation that does not qualify as utility or authentication is a marketing conversation.
Services Conversation: All Target Audience-initiated conversations will be categorized as service conversations, which help Target Audience resolve enquiries